Business model generation book
Understand bmc

Provides practical tools to understand, design and implement a new business model or renovate an old one.

Co created

Co-created by 470 practioners from 45 countries, and now practiced by millions worldwide.

Designed for leaders

Designed for executives, consultants, entrepreneurs, managers, designers and leaders of all types of organizations.

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Business Model Generation is a practical, inspiring handbook for anyone strivingto improve a business model — or craft a new one.

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Business model generation book
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