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Most people know Strategyzer for the Business Model Canvas and our work in corporate innovation. But our customers (from Honeywell and Medtronic to W.L. Gore and Mastercard) started applying our tools to new challenges across their businesses: compressing go-to-market timelines, aligning cross-functional teams, making sharper portfolio decisions.
The tools worked. The results followed. So we reshaped how we work, moving toward applied formats like masterclasses, sprints, and guided playbooks where teams work on their real projects, not case studies.
This webinar is where we share what changed and why.
Why This Matters Now
Your teams know the tools, but can't make them stick. People attend training, get excited, and go back to work where nothing changes. The gap isn't knowledge. It's application.
The same gaps keep showing up across the business. Poorly defined value propositions, weak business models, teams that can't align across functions. The methods that fix these problems work across commercialisation, go-to-market, and portfolio decisions.
Speed is the real constraint. Teams are too slow to move from strategy to market. Not because they lack ideas, but because they lack a structured way to go from insight to decision to action, together.
What You'll Take Away
- Where these methods create value beyond innovation. See how enterprise teams are applying Strategyzer's tools and frameworks across core business challenges, including:
- Commercialization and go-to-market execution
- Value proposition assessment and customer-centric prioritization
- Offering and portfolio management strategy
- AI disruption risk assessment
- How our delivery has evolved beyond training. Why we moved from traditional courses to applied formats where teams work on their real projects, not case studies. See what that shift looks like in practice and why it gets faster results.
- Examples from real enterprise engagements. What happened when teams used structured playbooks and workshops to compress timelines and make better decisions.
- How to bring this work into your organization. Learn how facilitated workshops, guided sprints, and team masterclasses give your teams a structured path from strategy to execution on the challenges that matter most.
Who Should Attend
- Senior executives exploring how to get more from the Strategyzer tools already in their organization
- Heads of product, offering manager, marketing, or commercial functions looking to align cross-functional teams
- Strategy and transformation leaders who need faster execution
- Innovation leaders who want to expand their methods beyond the innovation department
Why Attend This Webinar
Alex, Tendayi, and Carol work directly with enterprise leadership teams (chief commercial officers, CTOs, heads of R&D) on these challenges. This session shares the thinking behind what's changed at Strategyzer and the evidence from the work.